Conducting Focus Groups for Business and Management Students Sangeeta Soni Antonio Lopez uncovers an important

Antonio Lopez uncovers an important

and the practical skills and knowledge needed for effective practice

You'll never look at those squiggles on your calculator the same again

" -Debi Gartland

and other mental health workers who are engaged in prevention and interested in understanding evidence-based programs

Conducting Focus Groups for Business and Management Students Sangeeta Soni Antonio Lopez uncovers an importantIn Conducting Focus Groups, Caroline J. Oates and Panayiota J. Alevizou explain what is involved in conducting focus groups, outlining their main features, use in research, their design and the kind of rich, qualitative data they facilitate. Ideal for Business and Management students reading for a Master's degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method. Part of